Why the Juliette book is the perfect holiday gift.

Think: Struggle. Comeback. Journey. Empowerment. Laundry (lots of it). Hope. Doubt. Future.

What do you think of?

The words above are just some that describe the journey of “JULIETTE,” an art book detailing the story of Juliette Cleaners and CEO and Founder Rechelle Balanzat. It will be available for purchase on Dec. 15, 2021.

Not convinced to buy?

Here’s an excerpt of the book description – pretty exclusive stuff.

“JULIETTE” explores some of the obstacles entrepreneurs face and shares a retrospective on a founder and her company’s journey so far, as well as lessons to empower other entrepreneurs.

OK, OK, that’s all we can give you… is it compelling enough?

If not, I’ll give you three reasons why “JULIETTE” should be on your gift list.

First, we all need confidence. And confidence can be one of the hardest things to obtain. By reading “JULIETTE,” you will be dropped into the world of a hero’s journey, showing you that you too can make the impossible… possible.

Second, the aesthetics of “JULIETTE” goes perfectly for any coffee table or work desk. Dress it up! We modeled our feel and visuals after the Tom Ford brand. I think that’s self explanatory for design and layout.

Third, it’ll get conversations rolling. Aside from the aesthetics appeal and entrepreneur motivation, “JULIETTE” is also meant to educate its readers. In 2020, venture capitalists invested $428M into US-based startups each day. That’s $156.2B in one year. 2.3% of that went to women.  0.2% went to women of color. 

How’s that for a conversation starter?

But there’s so much we want to tell you through “JULIETTE.”

Did you know that laundry and dry cleaning is a multi-billion dollar industry, but there’s no category leader? Did you know laundromats and dry cleaners are more prone to closing now because 1) they’re recovering from the COVID-19 pandemic, 2) these family-owned businesses are aging out, 3)….. 

 Whoops! Sorry, we can’t give away the whole story. You have to see for yourself. :)

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